Bits + Bytes : A Miscellany of Technology
As seen in The Edge Markets published on 1 Feb 2021
A short excerpt:
Malaysia’s first Buy Now Pay Later (BNPL) fintech platform Pay With Split (Split), which allows shoppers to pay for purchases in three instalments, has launched its services in Malaysia and has already helped partner merchants rack up sales during this difficult time.
The company says in a press release that the longer payment period has proved attractive, with its partner merchants such as Dyson, Switch, Lorna Jane and Gamers Hideout, as well as more than 250 other Malaysian brands, experiencing increased customer traffic and higher sales conversions. In fact, it says, Split has been successful in generating RM10 million in revenue for Malaysian businesses nationwide in a matter of months.
Being channel-agnostic, Split can be used on e-commerce platforms and offline stores as well as social media platforms, chat applications and even live streams.
Every time an order is made via its platform, Split pays the merchants in full while assuming the risk of non-payments and even fraud. It also acts as a powerful and robust lead generation tool for merchants, gathering potential customers and redirecting them for free to merchants. To date, Split has generated more than 20,000 monthly referrals on behalf of businesses directly from its website, it adds. It makes money by charging merchants a small success fee.
Bits + Bytes : A Miscellany of Technology
As seen in The Edge Markets published on 1 Feb 2021
A short excerpt:
Malaysia’s first Buy Now Pay Later (BNPL) fintech platform Pay With Split (Split), which allows shoppers to pay for purchases in three instalments, has launched its services in Malaysia and has already helped partner merchants rack up sales during this difficult time.
The company says in a press release that the longer payment period has proved attractive, with its partner merchants such as Dyson, Switch, Lorna Jane and Gamers Hideout, as well as more than 250 other Malaysian brands, experiencing increased customer traffic and higher sales conversions. In fact, it says, Split has been successful in generating RM10 million in revenue for Malaysian businesses nationwide in a matter of months.
Being channel-agnostic, Split can be used on e-commerce platforms and offline stores as well as social media platforms, chat applications and even live streams.
Every time an order is made via its platform, Split pays the merchants in full while assuming the risk of non-payments and even fraud. It also acts as a powerful and robust lead generation tool for merchants, gathering potential customers and redirecting them for free to merchants. To date, Split has generated more than 20,000 monthly referrals on behalf of businesses directly from its website, it adds. It makes money by charging merchants a small success fee.
